THE ULTIMATE CAUSE MARKETING GUIDE

What’s in this ebook?

The landscape of corporate social responsibility and philanthropy is going through its first real digital disruption. Sponsored crowdfunding is changing the way companies are giving and customers are interacting with brands. In this ebook, you'll learn a little about the history of cause marketing and a lot about the way you can harness it to increase customer acquisition and brand engagement, all while making a positive impact in the world.

Get your free copy.
17 pages (30 min. read)

GET THE EBOOK

We will never sell your email address to any 3rd party or send you nasty spam. You can opt out of receiving emails from us at any time.

This 17-page guide will teach you everything you need to know about sponsored crowdfunding and cause marketing and how your company can use it to enhance your CSR programs and improve your bottom line.

Daryl Hatton CEO of award-winning international crowdfunding company FundRazr, and of the innovative sponsored crowdfunding company Sponsifi, has founded multiple start-ups and helped bring one to a successful NASDAQ IPO in 1999. He actively serves as a board member or advisor to many other exciting Canadian companies. In addition, he is a Director and Crowdfunding Ambassador for the National Crowdfunding Association of Canada.

ABOUT THE AUTHORS

WHAT'S IN THE BOOK

I WANT TO READ THIS!

Introduction: What is Cause Marketing

The Challenge: It's not a Transaction - It's a relationship

The Revolution of Word of Mouth Marketing

Does Cause Marketing Affect my Bottom Line + Customer Acquisition?

How Does Cause Marketing Fit into Your CSR?

Where is Your Sponsorship Spend Going?

7 Simple Crowdfunding Best Practices for Companies

6 Keys to Donation-Maching Crowdfunding Campaign Success

Copyright 2016 ConnectionPoint Systems Inc. dba Sponsifi

Conclusion + Implementation

Trish Sissons is the Director of Marketing at FundRazr and Sponsifi. Trish has lead digital marketing and community engagement programs for companies across the hospitality, professional services, retail, and tech sectors in Vancouver, Canada.  

Please correct the following errors: